Date: Wednesday, May 14, 2025

Time: 6:00 p.m. to 8:00 p.m.

Location: Virtual on Zoom

Price Per Student: $5 AMH Members | $15 Non-members

Workshop Description: This dynamic and interactive workshop features a Q&A format woven throughout the session, with questions answered in real-time. Designed for artists, makers, and creatives, the workshop dives deep into the core elements of successful self-promotion, creative entrepreneurship, and the importance of community engagement.

Key Topics Include:
The Power of Goal Setting
Creating and Adjusting a Strategic Plan
Navigating Entrepreneurship in the Arts & Crafts World
Making Your Website Work for You
Understanding the Industry Landscape in Your Field
Ethical Marketing & Promotion: Building a Press Kit and Effective Marketing Materials
Creating a Performance or Exhibition Circuit
Growing Your Own Student Studio
Strengthening Your Verbal and Written Communication
Finding Funding: Grants and Reaching “Deep Pockets”
Advocating for Your Budget: Presenting to School Boards and Funders

Materials Needed:  Note paper and pen.

About the Teaching Artist: As a concert pianist, educator, and arts consultant I have presented this workshop from Budapest to Santa Barbara over a thousand times. Served on Boards of Directors of both “for-profit” and “non-profit” foundations and corporations. I have served as CEO of a public corporation whose stock traded on NASDAQ Stock Exchange. Co-founded several arts festivals including the Phoenicia Int’l Festival of the Voice. I’ve committed all the mistakes possible in this business. Recipient of positive press acclaim published by media outlets, including the NY Times, Chicago Tribune, and European Press. I love what I do! Also, I’m a Dad, active in my Catskill community, a former US Army Captain, and married to a prize-winning mosaicist.

I get along easily with people. My sessions are highly informational, and enlightening and are always enjoyable and uplifting. To learn my personality, go to the video opening of Justinkolb.com