Date: Wednesday, August 16, 2023

Time: 12:00 - 1:30 p.m.

Location: Arts Mid-Hudson, 696 Dutchess Turnpike, Poughkeepsie, NY 12603

Price Per Student: $5 AMH members; $15 non-members - scholarships for workshops available - contact info@artsmidhudson.org with Subject Line: “Workshop Scholarship”

Age: 18+

Workshop Description: In an informal and conversational setting, this marketing basics workshop will discuss how to establish and/or grow your brand - and how to bring your artistic practice to life both online and offline. We’ll take a look at real-life examples - including your own - to see what works, and what might need a refresh. Think of it as a quick marketing makeover. It’s informative and fun!

Materials Needed: No materials needed, but if participants have a website or other promotional materials to share in the workshop, they should be prepared to pull up their site or bring promo items along for group discussion.

About the Teaching Artist: Run by veteran marketing specialist Andrea Rhodes, Gig Marketing helps businesses and artists put their best foot forward. She has been an independent consultant based in Tivoli for fourteen years. Prior to that, she worked in the advertising and marketing fields in New York City for over two decades, handling world-class brands for top ad agencies and boutique firms. She is co-director of Tivoli Merchants + Artists, a board member of Arts Mid-Hudson, a former board member of the Rhinebeck Chamber, and a member of Upstate Women in Film & Television and Hudson Valley Women in Business. She is also co-owner of Tangent Theatre Company, a professional theater ensemble - and is a Hudson Valley Magazine Top Women in Business honoree recognizing her theater management and producing work. gigmarketing.us